Skip to content
chattoko
Call our AI07 4277 3000Start 14-day trial
Product
Solutions
Integrations
Pricing
Resources
Start 14-day trialSign inCall our AI07 4277 3000
Case study · 6 Oct – 9 Nov 2026

411 calls and chats in five weeks. One front desk.

Mr T's Bakery is our sister business. It uses Chattoko at no cost.

14-day trial · Card needed, nothing charged for 14 days · Cancel in Settings ▸ Billing & Plans

Mr T's Bakery's homepage: catering boxes of sandwiches, salads, pastries and fruit, with the Chattoko chat in the corner saying “Hi there! Got a question? Ask me anything — I reply in seconds.”
mrtsbakery.com.au on 10 Nov 2026. The chat in the corner is Chattoko.

How a Brisbane bakery runs its phone and website chat on Chattoko

Mr T's Bakery is a Brisbane bakery and caterer. Most of its catering orders start with a phone call or a question on the website. In October 2026 it moved its calls, website chat and customer emails into Chattoko.

  • Office and event catering, cooked by hand in a Fortitude Valley kitchen
  • Breakfast, morning tea, lunch platters, salads and finger food
  • Birthday cakes, and cakes and cupcakes with a company's logo
  • Order by 4 pm for next-day delivery to a Brisbane office
  • Delivery across the wider Brisbane area, on orders from $150
Mr T's Bakery's catering page: “Corporate and Office Catering in Brisbane, Made Fresh in Fortitude Valley”, with a button to start an order online.
The catering page. Questions about orders like these come in by chat and by phone.

What the AI answers from

The bakery's own documents, as of 10 Nov 2026.

  • 116 FAQs

    Delivery areas and fees, the cut-off for next-day delivery, invoices for corporate orders, and gluten-free, dairy-free, vegan, vegetarian and halal options.

  • 178 products

    The menu comes from the bakery's Shopify store, so the AI quotes the products and prices that are on the website.

  • From its FAQs, word for word

    • “What is the cut-off time for next-day delivery?”
    • “Do you provide invoices for corporate catering?”
    • “How many pieces of lunch platters should I order for an event of 50-100 people?”
    • “How far do you deliver?”

The setup

  1. 6 Oct: website chat goes live

    The AI answers from the bakery's own menu and FAQs, and hands over to a person when it should.

  2. 11 Oct: calls ring through Chattoko

    The shop's incoming calls start ringing through Chattoko. The team answers them in the Chattoko app.

  3. 31 Oct: the AI receptionist picks up

    The AI receptionist starts picking up calls as well.

The first five weeks

6 Oct – 9 Nov 2026, Brisbane time.

Mr T's Bakery on Chattoko, 6 Oct – 9 Nov 2026
What we countedNumber
Calls in and out, and website chats411
Incoming calls (from 11 Oct)260
Website chats126
Chats the AI handled start to finish, with no person needed40, about 1 in 3
Calls the AI receptionist answered in its first 10 days (31 Oct – 9 Nov)37
Orders placed within days of a Chattoko conversation50 orders, A$17,777
…after a conversation the AI handled on its own9 orders, A$3,517
First-time customers among those orders19
One customer can have several calls and chats. The orders follow a conversation; how we count them.

In the owner's words

How we count

An order counts when it was placed within 3 days of a call or chat that a person or the AI answered, matched by the customer's email or phone number. If the chat gave them a product or a code they then used, the window is 7 days. Test calls, cancelled orders and in-store sales are not counted. These numbers show orders that followed a conversation. They don't show that the conversation caused the order.

Any business that takes orders or bookings by phone can run the same setup.

Hear the AI receptionist yourself.

Call our AI07 4277 3000
Start 14-day trialCall our AI